When this work becomes useful
- The live site has no clear owner.
- Small updates accumulate until the site is inaccurate.
- Traffic is measured but nobody turns the signal into a decision.
Ongoing website care / 05
Keep the site useful after launch.
A website changes as the business changes. Forthstead scopes ongoing care separately so support is deliberate, visible, and easy to stop when it is no longer useful.
Share what needs to work betterA clear first engagement
- Agreed update capacity and response expectations.
- Content, dependency, and accessibility maintenance.
- Simple performance and inquiry review.
- A written record of changes and recommendations.
03 / How we work
No mysterious middle.
- 01
Set a practical review rhythm.
- 02
Prioritize accuracy and broken paths first.
- 03
Bundle improvements around a clear outcome.
- 04
Report what changed without vanity dashboards.